The Lamborghini Urus, the first SUV from Lamborghini in the modern era, has made a significant impact on the automotive world since its introduction in December 2017 as a 2018 model. Combining the practicality of a five-door vehicle with the performance and styling that Lamborghini is known for, the Urus has become a popular model for the company. The newest iteration of this Super SUV, the Urus SE, was unveiled in April and is set to launch in India on August 9, 2024. This plug-in hybrid version promises enhanced performance, updated design, and innovative technology, continuing Lamborghini’s move toward electrification.
Lamborghini Urus SE Launch Details
The Lamborghini Urus SE is scheduled to launch in India on August 9, 2024. This launch follows the initial unveiling of the Urus SE at the Beijing Auto Show in April. Customers interested in purchasing the Urus SE can reserve the vehicle through Lamborghini’s authorized showrooms or via the official website. The Urus SE is expected to be priced higher than the Urus S, which currently has a starting price of Rs 4.18 crore (ex-showroom). The Urus SE made its United States debut in New York at a private event at the Lamborghini Lounge NYC. Deliveries to customers are expected to begin by the end of 2024.
Lamborghini Urus SE Specifications and Design
The Lamborghini Urus SE includes notable changes to its exterior and interior. The exterior design features matrix LED headlamps with integrated LED DRLs inspired by the tail of a raging bull. The bonnet extends to the nose of the car, and the vehicle includes a new spoiler, Y-shaped taillights, and a diffuser inspired by the Gallardo. These design updates enhance the aerodynamic efficiency of the Urus SE by 15% and increase downforce by 35% compared to previous models.
Inside, the Urus SE is equipped with a 12.3-inch touchscreen unit with the latest HMI interface and a 12.3-inch digital driver’s display. The interior also features new AC vents and offers extensive customization options through Lamborghini’s Ad Personam division.
Lamborghini Urus SE Safety and Features
The Lamborghini Urus models are equipped with a range of safety technologies. These include Forward Collision-Avoidance Assist, Blind-Spot Collision-Avoidance Assist, Lane-Keeping Assist, Driver-Attention Warning, and Rear Cross-Traffic Collision-Avoidance Assist. Higher-end models like the Limited add features such as blind-view and surround-view monitors and Remote Smart Parking Assist. These technologies enhance the safety and convenience of the vehicle, making it suitable for daily use.
Lamborghini Urus SE Engine and Performance
The Lamborghini Urus SE is powered by a 4.0-liter, twin-turbo V8 engine combined with a 25.9 kWh battery pack and an electric motor. The petrol engine delivers 620 bhp and 800 Nm of torque, while the electric motor produces 189 bhp and 483 Nm of torque. The combined output is rated at 800 bhp and 950 Nm, sent to the wheels through an eight-speed gearbox. This plug-in hybrid system allows the Urus SE to accelerate from 0 to 62 mph in just 3.4 seconds and reach a top speed of 194 mph. The electric motor enables the car to run purely on electric power up to speeds of 130 kmph, with an electric-only range of 60 km. The Urus SE also features an electronic rear differential, recalibrated drive modes, and an electric torque vectoring system. The permanent-magnet synchronous electric motor, located inside the 8-speed automatic transmission, can act as a boost for the V8 engine or as a traction element, making the Urus SE a 100% electric 4WD vehicle capable of traveling over 37.28 miles in EV mode.
Lamborghini Urus SE Technology and Features
The Lamborghini Urus SE boasts several advanced technological features, including a new 12.3-inch touchscreen with an updated HMI interface and a 12.3-inch digital driver’s display. It offers as many as 10 drive modes, allowing drivers to customize their driving experience based on road conditions and preferences. The vehicle also includes an air suspension setup as standard, enhancing ride comfort and handling. The interior is equipped with Apple CarPlay and Android Auto capabilities, along with USB charging points for both front and rear passengers. Higher-end models like the Limited add a 10.25-inch digital instrument cluster and a 10.25-inch color touchscreen, a Bose premium sound system, and wireless device charging.
Lamborghini Urus SE Efficiency and Practicality
The Lamborghini Urus SE combines high performance with improved efficiency thanks to its plug-in hybrid system. The larger battery pack increases the electric driving range, making it suitable for daily commutes and reducing reliance on the petrol engine. The plug-in hybrid system seamlessly blends battery and hybrid drive, optimizing efficiency during longer journeys. The Urus SE is designed to meet the everyday needs of its customers, offering a fun-to-drive hybrid experience. The vehicle’s practical design, including its five-door configuration and spacious interior, makes it a versatile option for families and individuals alike.
Lamborghini Urus SE Price and Availability
The Lamborghini Urus SE is expected to be priced higher than the Urus S, which starts at Rs 4.18 crore (ex-showroom). The exact pricing details for the Indian market will be announced at the launch event on August 9, 2024. Deliveries of the Urus SE are expected to begin by the end of 2024. Interested customers can reserve the vehicle through Lamborghini’s authorized showrooms or online via the official website.
Lamborghini Urus SE Mileage
While official mileage figures for the Lamborghini Urus SE have not been released, the plug-in hybrid system is expected to significantly improve fuel efficiency compared to the standard Urus models. The electric-only range of 60 km allows for emission-free driving during shorter trips, while the hybrid system optimizes fuel consumption during longer journeys. The integration of battery and hybrid drive ensures efficient performance under various driving conditions.
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Lamborghini Urus Heritage and Evolution
The Lamborghini Urus represents a significant milestone in Lamborghini’s history as the first SUV and five-door vehicle in the modern era. It expands Lamborghini’s product line and appeals to a broader customer base. The Urus SE marks the next step in the evolution of the Urus, incorporating a plug-in hybrid system to enhance performance and efficiency. This model aligns with Lamborghini’s Direzione Cor Tauri 2.0 strategy, which focuses on the electrification of its vehicle range and the path toward decarbonization. The Urus SE embodies Lamborghini’s commitment to innovation, combining its iconic design and performance with advanced technology and sustainable solutions.